Our Leaders

As owner of the company, Jeff empowers the Immedia team to ensure that every aspect of audio/video technology service meets clients’ business objectives. He guides Immedia’s vision to be the leading audio/visual provider in the Southwest, and also to serve employees through an engaging workplace culture that makes Immedia one of the best employers in Arizona. Since 2004, Jeff has grown the company to offer ImmediaStudios and ImmediaCare to clients who desire help with custom content, regular maintenance and real-time support to optimize their workplace technology. In 2022, he co-founded the cybersecurity company CyVig. Jeff is passionate about finding, challenging and developing amazing people and growing the Immedia family.

Matt serves as President and Co-Owner at Immedia. Prior to Immedia, he was the CEO of a manufacturing firm where he focused on turn-around strategies and personnel management. He gained business management and engineering experience from working at large corporations like General Motors, Siemens and Knoll. Matt also has experience in the construction industry and ran his own general contracting firm in Michigan. His focus is improving processes, implementing the corporate mission of excellence in service and bettering the client experience through on-time delivery, quality installation, and continuous communication. He has served as president of the Arizona Council of Engineering and Scientific Associations and Society of Manufacturing Engineers, participated in sub-committees for the Arizona Commerce Authority, and currently serves on the Advisory Board for the Scottsdale/Paradise Valley YMCA.

Matt brings more than three decades of sales and audio/video credentials to Immedia. His background includes consultative sales territory management within the A/V industry for both integrators and manufacturers. Throughout his career, Matt has focused on increasing market share through improved services, educating his client base and targeting key enterprise accounts. He is directly responsible for revenue generation across all Immedia business units. Matt maintains relationships with architecture, engineering and construction professionals, and represents Immedia at commercial real estate industry events. He is responsible for building relationships with manufacturing partners and leveraging that for continued business success for all stakeholders.

Collette is at the helm of our culture, workforce, and leadership development initiatives. With over two decades of HR leadership expertise, her career spans across multiple Fortune 100 companies. She is renowned for her keen insight and fervent dedication to enhancing organizational performance and enriching the employee experience. Her extensive experience and strategic approach play a pivotal role in shaping our organization's future.

Carl’s experience spans more than 20 years of enterprise-driven sales account management. As a technology thought leader, he has guided clients through complex projects that span the globe. He works closely with Immedia’s enthusiastic and versatile sales team to expand the company’s enterprise client base, while also providing next-level service to current and future partners.

Dirk’s career has taken him from the boardroom of companies like Thomson Reuters, Best Buy, and General Mills to Main Street, where he operated a B2C chain for a decade in California. Since 2019, Dirk has developed Immedia’s customer experience model, defined the lines of business strategic growth structure, and implemented open-book management. He built and now leads SWXC Studios, the division which combines technology with custom video content to enable business growth.

Andy has over 25 years of experience in the advertising and marketing industry. He has worked with local, regional, and national corporations building brand strategies, sales promotions, and direct response programs. Andy served on the Advisory Board of University Hospitals and was a Board Member of The Transplant House of Cleveland.